BYBAGO wholesale

About BYBAGO

An Asian Americana somatic scent created to inspire the art of stillness, at home or away. SCENT THERAPY WITH BEGIN Pavlov used a bell. We use a candle. Classical conditioning is simple. Pair a neutral cue with a specific state enough times, and the cue alone can call that state back. BEGIN was designed with my grandmother to condition the creative mind. Light it while you write, brainstorm, day dream. Do it enough, and the scent becomes shorthand for your brain. Light it again and you're back there. Focused. Open. Creating something. This isn't a scent you've smelled before. BEGIN was developed to embody a blank canvas, so there's nothing already attached to it. No memory to compete with. Just space for a new one. TOP | TOBACCO LEAF, dry and grounding MID | JASMINE, soft and gently wild BASE | NEROLI - FIR NEEDLE, clean like fresh freedom Burn BEGIN before you need to create. BY BAGO is a fragrance and lifestyle brand from Los Angeles, California. BYBAGO.COM | @BYBAGORead their story