Little Bay Beauty wholesale

About Little Bay Beauty

Little Bay Beauty was born from a simple belief: skincare should feel like a moment of calm, not another complicated routine. Founder Betha Giorgi created the brand during pregnancy after struggling to find products that were truly natural, beautifully formulated and luxurious enough to enjoy every day. After a global corporate career spanning more than two decades across Australia and the UK, she combined her passion for wellbeing, travel and premium formulation to create a collection that celebrates simplicity, craftsmanship and the power of botanicals. Every product is handcrafted in small batches on Queensland's Sunshine Coast using carefully selected Australian native botanicals alongside high-performing plant oils sourced from around the world. Rather than creating products for every possible step, Little Bay focuses on intentional rituals that help simplify skincare while delivering a beautiful sensory experience. Our formulations are vegan, cruelty free and free from synthetic fragrance, parabens, phthalates, sulphates and unnecessary fillers. We use premium botanical ingredients because we believe nature provides some of the most effective ingredients available, and because they're the same products we use with our own families. Today, Little Bay Beauty has grown into a premium Australian skincare and lifestyle brand with its own flagship retail store, offering thoughtfully crafted skincare, body care, hair care and home fragrance designed to elevate everyday. Read their story