Wool Couture Company wholesale
Top Shop
To earn Top Shop status, brands must:
Earn a 4.8+ rating over the last 12 months
Fulfill orders quickly & smoothly
Run a world-class shop page
Maintain a fresh catalog
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Delivers by Oct 29-Nov 10
About Wool Couture Company
Founded in 2016 by Claire and Ali Gelder, Wool Couture is a Yorkshire-based craft company specialising in crochet, knitting, weaving, macramé, needle felting and embroidery. Its bestselling “Learn To” kits are designed to help makers of all skill levels build confidence and learn new crafts. Each kit includes premium yarns, tools, patterns and step-by-step instructions, with many also featuring free online video tutorials so beginners can learn at their own pace. Alongside its kits, Wool Couture offers a curated range of yarns, tools and accessories to support every stage of the creative journey. Inspired by founder Claire Gelder’s experience of the positive impact crafting had on her mental health and wellbeing, the company is passionate about making creativity accessible and enjoyable for everyone. In 2017, Claire appeared on the BBC’s Dragons’ Den, securing investment from Tej Lalvani and Touker Suleyman, helping accelerate the company’s growth while staying true to its mission. Today, Wool Couture continues to inspire makers across the UK and beyond to embrace creativity and enjoy the benefits of crafting by hand.
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Ratings and reviews
Top Shop celebrates exceptional brands who have earned a 4.8+ rating over the last 12 months, fulfill orders quickly and smoothly, and maintain a fresh catalog.
4.9
Brand rating (54 reviews)
5
51
4
3
3
0
2
0
1
0
4.8
Product quality
4.6
Fulfillment
4.9
Communication
Well packed, fast and easy delivery.
Well packed, fast and easy delivery.
Oct 14, 2026 • Agnieszka • Farmington, MI, United States
Purchased products:
couldn't ask for more
couldn't ask for more
Sep 10, 2026 • Rachel • Penrith, United Kingdom
Purchased products:
Lovely brand, highly recommended
Lovely brand, highly recommended
Sep 9, 2026 • Kate • Umina Beach, Australia
Purchased products:
Super 🫶🏼
Super 🫶🏼
Sep 8, 2026 • Amelia • Sault Ste. Marie, ON, Canada
Purchased products:
A great product. Received shipment in a timely manner. I will be ordering again.
A great product. Received shipment in a timely manner. I will be ordering again.
Aug 27, 2026 • Yvette • Albany, GA, United States
Purchased products:
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